Your Thinking Factory

Bring your business to the next stage with the relevant partner

In a fast changing world, successful business models are challenged and unforeseen opportunities may arise. Unconventional challenges and opportunities cannot be addressed in a business-as-usual manner; They require new alliances, cross-organizational and transversal approaches. What is unique about us: we start from an understanding of the geopolitical discussions, the market evolutions and then set up the strategy for competitive advantage.

Darwin

associates

Accompanying Companies, Foundations, NGOs, Institutions to move to the next stage of growth through a 360 digital and physical content approach. The proposal is how to communicate and market your positioning to the external world from Media to Government. It becomes a seamless experience targeting decision makers, media , stakeholders and consumers.

Paloma Castro

WHAT WE DO

COMPANIES, INVESTORS, MEDIA, FOUNDATIONS, SUSTAINABLE BUSINESS ALL AT YOUR DISPOSAL

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BRand positioning + Driving positive communications

Occupy the space with a relevant digital/traditional story telling

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Sustainability

Define the added value of your business proposition and how it responds to the urgent societal matter of climate change

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Issues management

Deal with crisis communications, identify topics of relevance and create the right external policy positions

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Pursuing public and private partnerships

Bring opportunities to partner with the right brands and institutions to fit into the Brand objectives and the corporate positioning to build the bottom line

Areas of expertise

25 years of experience on Corporate Positioning and Sustainability focused advice bring us to know how to best respond to today’s disruption and challenges. We help you to undertake a new stage on the development of an idea, company or partnership.

We have an unmatched worldwide network. We are capable to put at the service of our client a total tailor made approach and build on our network and our in-depth understanding of disruption to build a long term strategy for competitive advantage.

01.

Art of living

Over 13 years working In House for the leaders of the luxury sector to understand the needs whether online and off line to develop a positioning and relevance for a Brand. A milestone for the overall Luxury sector was the success of our strategy where luxury become part of the cultural and creative industries in Europe .
Today we are working with reputed architects like Matteo Thun or new brands like IWA

02.

Sustainability

From writing the first McDonalds CSR report to be part of the team to revisit all the supply chain of Louis Vuitton. Working currently with major investment funds on the fight against Climate Change

03.

Urban Mobility

In the middle of the most interesting challenge of the 21 century; Urban management, urban civility, urban planning. Paloma Castro has been named one of the 19 most influential women in the Urban transport industry thanks to her branding of Lime electric scooters worldwide.

04.

Investor relations, Fund raising

Knowing how to present a business opportunity, having the right networks and a proven capacity to engage at the right time to make the opportunity reality. Having the experience in the fastest growing start up of all Silicon times Lime